{"product_id":"bone-glow-rice-mix","title":"எலும்பு பளபளப்பான சாதம் கலவை","description":"\u003cstyle\u003e\n  .ay-pd { font-family: inherit; color: inherit; }\n  .ay-badge { display: inline-block; background: #EAF3DE; color: #27500A; font-size: 12px; font-weight: 600; padding: 4px 14px; border-radius: 20px; margin-bottom: 14px; letter-spacing: 0.04em; }\n  .ay-tagline { font-size: 16px; color: #3B6D11; font-style: italic; margin: 0 0 18px; }\n  .ay-intro { font-size: 15px; line-height: 1.8; margin: 0 0 24px; }\n  .ay-divider { border: none; border-top: 1px solid #e0e0e0; margin: 24px 0; }\n  .ay-section-title { font-size: 11px; font-weight: 700; letter-spacing: 0.1em; text-transform: uppercase; color: #639922; margin: 0 0 14px; }\n\n  \/* Science cards *\/\n  .ay-sci-grid { display: grid; grid-template-columns: repeat(auto-fit, minmax(190px, 1fr)); gap: 12px; margin-bottom: 24px; }\n  .ay-sci-card { background: #EAF3DE; border-radius: 10px; padding: 16px; }\n  .ay-sci-card h4 { font-size: 14px; font-weight: 700; color: #27500A; margin: 0 0 6px; }\n  .ay-sci-card p { font-size: 13px; color: #3B6D11; line-height: 1.65; margin: 0; }\n\n  \/* Process strip *\/\n  .ay-process-strip { background: #FAEEDA; border-left: 4px solid #EF9F27; border-radius: 8px; padding: 14px 16px; margin-bottom: 24px; }\n  .ay-process-label { font-size: 11px; font-weight: 700; color: #633806; letter-spacing: 0.08em; text-transform: uppercase; margin-bottom: 10px; }\n  .ay-process-steps { display: flex; flex-wrap: wrap; gap: 6px; align-items: center; }\n  .ay-ps { font-size: 12px; font-weight: 600; color: #412402; background: #FAC775; border-radius: 5px; padding: 4px 10px; }\n  .ay-arr { font-size: 14px; color: #854F0B; }\n\n  \/* Benefits *\/\n  .ay-benefits { list-style: none; padding: 0; margin: 0 0 24px; display: grid; grid-template-columns: repeat(auto-fit, minmax(220px, 1fr)); gap: 8px; }\n  .ay-benefits li { font-size: 14px; line-height: 1.65; padding-left: 20px; position: relative; }\n  .ay-benefits li::before { content: \"✓\"; position: absolute; left: 0; color: #639922; font-weight: 700; }\n\n  \/* USP cards *\/\n  .ay-usp-grid { display: grid; grid-template-columns: repeat(auto-fit, minmax(190px, 1fr)); gap: 12px; margin-bottom: 24px; }\n  .ay-usp-card { border: 1px solid #C0DD97; border-radius: 10px; padding: 16px; }\n  .ay-usp-card .ay-num { font-size: 24px; font-weight: 700; color: #639922; line-height: 1; margin-bottom: 6px; }\n  .ay-usp-card h4 { font-size: 13px; font-weight: 700; margin: 0 0 5px; }\n  .ay-usp-card p { font-size: 13px; line-height: 1.6; color: #555; margin: 0; }\n\n  \/* How to use *\/\n  .ay-steps { margin: 0 0 24px; display: flex; flex-direction: column; gap: 12px; }\n  .ay-step { display: flex; gap: 12px; align-items: flex-start; }\n  .ay-step-num { min-width: 28px; height: 28px; border-radius: 50%; background: #EAF3DE; display: flex; align-items: center; justify-content: center; font-size: 13px; font-weight: 700; color: #27500A; }\n  .ay-step-text { font-size: 14px; line-height: 1.7; padding-top: 3px; }\n  .ay-step-text strong { color: #27500A; }\n\n  \/* Nutrition *\/\n  .ay-nutri-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 8px; margin-bottom: 24px; }\n  .ay-nutri-pill { background: #f5f5f0; border-radius: 8px; padding: 12px 8px; text-align: center; }\n  .ay-nutri-pill .ay-val { font-size: 15px; font-weight: 700; }\n  .ay-nutri-pill .ay-lbl { font-size: 11px; color: #777; margin-top: 3px; }\n\n  \/* Target pills *\/\n  .ay-target-row { display: flex; gap: 8px; flex-wrap: wrap; margin-bottom: 24px; }\n  .ay-target-pill { background: #f5f5f0; border: 1px solid #e0e0e0; border-radius: 20px; padding: 5px 14px; font-size: 13px; color: #444; }\n\u003c\/style\u003e\n\n\u003cdiv class=\"ay-pd\"\u003e\n\n  \u003cp\u003e\u003cspan class=\"ay-badge\"\u003eTraditional Kongu Heritage · Science-Validated\u003c\/span\u003e\u003c\/p\u003e\n\n  \u003cp class=\"ay-tagline\"\u003e\"The ancient seed of strength, now in every grain of rice.\"\u003c\/p\u003e\n\n  \u003cp class=\"ay-intro\"\u003e\n    In the kitchens of Kongu Nadu, Black Sesame — Ellu — has always been more than a spice. It was the grandmother's quiet remedy: a handful stirred into rice for the child who wouldn't eat, a daily ritual for growing girls, a source of deep nourishment that modern science is only beginning to fully understand. Ayuvra has taken this time-honoured tradition and transformed it into a bold, spicy, impossibly aromatic rice mix — one so flavourful, even fussy eaters ask for seconds.\n  \u003c\/p\u003e\n\n  \u003chr class=\"ay-divider\"\u003e\n\n  \u003cp class=\"ay-section-title\"\u003eWho it's made for\u003c\/p\u003e\n  \u003cdiv class=\"ay-target-row\"\u003e\n    \u003cspan class=\"ay-target-pill\"\u003eChildren needing healthy weight gain\u003c\/span\u003e\n    \u003cspan class=\"ay-target-pill\"\u003eYoung girls \u0026amp; hormonal wellness\u003c\/span\u003e\n    \u003cspan class=\"ay-target-pill\"\u003eFussy eaters\u003c\/span\u003e\n    \u003cspan class=\"ay-target-pill\"\u003eAnyone seeking high-protein energy\u003c\/span\u003e\n  \u003c\/div\u003e\n\n  \u003chr class=\"ay-divider\"\u003e\n\n  \u003cp class=\"ay-section-title\"\u003eThe science behind it\u003c\/p\u003e\n  \u003cdiv class=\"ay-sci-grid\"\u003e\n    \u003cdiv class=\"ay-sci-card\"\u003e\n      \u003ch4\u003e🌸 Sesamin \u0026amp; Uterine Health\u003c\/h4\u003e\n      \u003cp\u003eBlack sesame contains powerful lignans — Sesamin and Sesamolin — that act as phytoestrogens, helping regulate hormonal balance and supporting healthy uterine lining development in growing girls.\u003c\/p\u003e\n    \u003c\/div\u003e\n    \u003cdiv class=\"ay-sci-card\"\u003e\n      \u003ch4\u003e🦴 Skeletal Mineralisation\u003c\/h4\u003e\n      \u003cp\u003eSesame is a powerhouse of highly bioavailable Calcium and Zinc, supporting bone density and skeletal strength during the rapid growth spurts of childhood and adolescence.\u003c\/p\u003e\n    \u003c\/div\u003e\n    \u003cdiv class=\"ay-sci-card\"\u003e\n      \u003ch4\u003e⚡ Healthy Caloric Density\u003c\/h4\u003e\n      \u003cp\u003eWith nearly 30g of healthy fats per 100g, this mix delivers the dense caloric intake needed for underweight children to gain healthy mass while supporting brain development through Omega-6 fatty acids.\u003c\/p\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003chr class=\"ay-divider\"\u003e\n\n  \u003cp class=\"ay-section-title\"\u003eOur traditional process\u003c\/p\u003e\n  \u003cdiv class=\"ay-process-strip\"\u003e\n    \u003cdiv class=\"ay-process-label\"\u003eFrom seed to powder\u003c\/div\u003e\n    \u003cdiv class=\"ay-process-steps\"\u003e\n      \u003cspan class=\"ay-ps\"\u003ePremium sesame selection\u003c\/span\u003e\n      \u003cspan class=\"ay-arr\"\u003e→\u003c\/span\u003e\n      \u003cspan class=\"ay-ps\"\u003eThorough cleaning\u003c\/span\u003e\n      \u003cspan class=\"ay-arr\"\u003e→\u003c\/span\u003e\n      \u003cspan class=\"ay-ps\"\u003eKongu-style slow roasting\u003c\/span\u003e\n      \u003cspan class=\"ay-arr\"\u003e→\u003c\/span\u003e\n      \u003cspan class=\"ay-ps\"\u003eHand-roasted spice blending\u003c\/span\u003e\n      \u003cspan class=\"ay-arr\"\u003e→\u003c\/span\u003e\n      \u003cspan class=\"ay-ps\"\u003eStone-ground powder\u003c\/span\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003chr class=\"ay-divider\"\u003e\n\n  \u003cp class=\"ay-section-title\"\u003eKey benefits\u003c\/p\u003e\n  \u003cul class=\"ay-benefits\"\u003e\n    \u003cli\u003ePromotes healthy weight gain in children\u003c\/li\u003e\n    \u003cli\u003eStrengthens bones with natural Calcium \u0026amp; Zinc\u003c\/li\u003e\n    \u003cli\u003eSupports hormonal balance in young females\u003c\/li\u003e\n    \u003cli\u003eNaturally boosts energy with healthy fats\u003c\/li\u003e\n    \u003cli\u003eHigh protein — 21.88g per 100g\u003c\/li\u003e\n    \u003cli\u003eRich dietary fibre for digestive health\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n  \u003chr class=\"ay-divider\"\u003e\n\n  \u003cp class=\"ay-section-title\"\u003eWhat makes Ayuvra's different\u003c\/p\u003e\n  \u003cdiv class=\"ay-usp-grid\"\u003e\n    \u003cdiv class=\"ay-usp-card\"\u003e\n      \u003cdiv class=\"ay-num\"\u003e01\u003c\/div\u003e\n      \u003ch4\u003eThe \"Eat-Again\" Formula\u003c\/h4\u003e\n      \u003cp\u003eOur unique Kongu-style spicy blend is so deeply flavourful that children who are usually fussy eaters fall in love with the taste instantly — and ask for more.\u003c\/p\u003e\n    \u003c\/div\u003e\n    \u003cdiv class=\"ay-usp-card\"\u003e\n      \u003cdiv class=\"ay-num\"\u003e02\u003c\/div\u003e\n      \u003ch4\u003eAuthentic Kongu Heritage\u003c\/h4\u003e\n      \u003cp\u003eNot just a powder — a traditional recipe that captures the spicy, nutty soul of Western Tamil Nadu, passed down through generations of Kongu kitchens.\u003c\/p\u003e\n    \u003c\/div\u003e\n    \u003cdiv class=\"ay-usp-card\"\u003e\n      \u003cdiv class=\"ay-num\"\u003e03\u003c\/div\u003e\n      \u003ch4\u003eWhole-Hull Sesame\u003c\/h4\u003e\n      \u003cp\u003eWe use sesame with the hull fully intact, ensuring 100% of the fibre, minerals, and lignans are preserved — nothing stripped away, nothing wasted.\u003c\/p\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003chr class=\"ay-divider\"\u003e\n\n  \u003cp class=\"ay-section-title\"\u003eHow to enjoy it\u003c\/p\u003e\n  \u003cdiv class=\"ay-steps\"\u003e\n    \u003cdiv class=\"ay-step\"\u003e\n      \u003cdiv class=\"ay-step-num\"\u003e1\u003c\/div\u003e\n      \u003cdiv class=\"ay-step-text\"\u003e\n\u003cstrong\u003eTraditional rice mix:\u003c\/strong\u003e Mix 1–2 tablespoons into hot boiled rice with a generous serving of gingelly oil or ghee. Stir well and serve warm for a deeply nourishing, flavour-packed meal.\u003c\/div\u003e\n    \u003c\/div\u003e\n    \u003cdiv class=\"ay-step\"\u003e\n      \u003cdiv class=\"ay-step-num\"\u003e2\u003c\/div\u003e\n      \u003cdiv class=\"ay-step-text\"\u003e\n\u003cstrong\u003eThe curd-idli hack:\u003c\/strong\u003e Blend 1 tablespoon of Ellu Rice Mix into a bowl of thick curd to create a creamy, spicy dip for idli or dosa — a children's favourite that parents love too.\u003c\/div\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003chr class=\"ay-divider\"\u003e\n\n  \u003cp class=\"ay-section-title\"\u003eNutritional information · per 100g\u003c\/p\u003e\n  \u003cdiv class=\"ay-nutri-grid\"\u003e\n    \u003cdiv class=\"ay-nutri-pill\"\u003e\n\u003cdiv class=\"ay-val\"\u003e21.88g\u003c\/div\u003e\n\u003cdiv class=\"ay-lbl\"\u003eProtein\u003c\/div\u003e\n\u003c\/div\u003e\n    \u003cdiv class=\"ay-nutri-pill\"\u003e\n\u003cdiv class=\"ay-val\"\u003e29.56g\u003c\/div\u003e\n\u003cdiv class=\"ay-lbl\"\u003eHealthy Fats\u003c\/div\u003e\n\u003c\/div\u003e\n    \u003cdiv class=\"ay-nutri-pill\"\u003e\n\u003cdiv class=\"ay-val\"\u003e6.54g\u003c\/div\u003e\n\u003cdiv class=\"ay-lbl\"\u003eDietary Fibre\u003c\/div\u003e\n\u003c\/div\u003e\n    \u003cdiv class=\"ay-nutri-pill\"\u003e\n\u003cdiv class=\"ay-val\"\u003e0mg\u003c\/div\u003e\n\u003cdiv class=\"ay-lbl\"\u003eCholesterol\u003c\/div\u003e\n\u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003chr class=\"ay-divider\"\u003e\n\n  \u003cp class=\"ay-section-title\"\u003eIngredients\u003c\/p\u003e\n  \u003cp style=\"font-size: 13px; line-height: 1.85; color: #555;\"\u003e\n    Black Sesame (Ellu), Red Chilli, Cumin Seeds (Seeragam), Coriander Seeds, Curry Leaves, Salt.\n  \u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"AYUVRA","offers":[{"title":"Default Title","offer_id":43051038474288,"sku":null,"price":170.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/5248\/4144\/files\/glow.png?v=1779201667","url":"https:\/\/www.ayuvra.in\/ta\/products\/bone-glow-rice-mix","provider":"AYUVRA LIFE ESSENTIALS","version":"1.0","type":"link"}